Remember the old saying “you won’t ever get there unless you know where you’re going”? This is true for MSPs attempting to craft a high-level strategy.
Many times MSPs focus on short-term financial and business planning, which are often done in quarterly and annual increments, rather than taking the time to create a longer-term strategy. Having a higher-level view of where you want your business to go often makes the shorter-term decisions easier. Knowing your destination greatly increases the chances that you will end up where you want to be.
This section will outline critical elements of a high-level strategy, including: